Your logomark is used to identify your brand in everything from print media to app icons. Set yourself up for success with a distinct logo that appeals to your target audience or communicates something important about your brand.
A rose by any other name might not smell as sweet. Naming your brand or app is an important step in defining who you are and what first impression you make. We’ll help you brainstorm ideas to reflect both the message you wish to send and think through how it may be interpreted in different places you operate.
Set up your core colors and guidelines for their intended usage or ratios. Make decisions about color styling such as gradients or patterns.
We will help you pick your primary, secondary, and accent fonts and size specifications. This helps you present your brand in a consistent manner across publications and mediums.
We will synthesize all your brand components and usage specifications into a cohesive Brand Guide document that you can use internally or share with partners to streamline collaboration and consistency.
