We tailor the details of each service to fit the needs of each client and problem, as no two are alike.
Learn about what each service offering encompasses below.
Solutions Consulting
Solving business problems using technology
1. Problem Framing
Problem framing applies engineering principles to identify the underlying, core problem(s) that lie at the center of your pain points. This ensures any proposed solutions are address root issue, rather than the symptoms of it.
It is possible during this problem framing we discover the best solution is not a digital one.
We will work with you to evaluate your current processes and pain points to determine if there are places you can apply technology to enhance your business value: be-it through automation of manual processes or customized software to streamline operations.
3. Goal Setting
What are the goals of the business and people therein? Identifying and framing these will ensure that any proposed technical solutions remain aligned with the larger goals of the environment in which it will be used.
4. Establishing Priorities
Establishing core values and priorities is a critical step that will allow us to evaluate any proposed solutions, and effectively rank them to determine the best solution that may ultimately be pursued.
5. Propose Solutions
Finally, we will propose solutions to address your problem.
In the overwhelming majority of cases, these solutions will be digital or technological solutions. There are some instances where problem framing reveals that the root issue is one is better addressed by nontechnical solutions. Learn more about problem framing here.
Software Development
Web, Mobile App, and Automation Development
1. Gathering Requirements
What are the must-have and must-do business requirements for the system or product you wish to create?
This can be anything from timeline, budget, to regulatory requirements you may need to meet like HIPAA or PCI compliance, depending on what you are doing.
2. Feature Prioritization & Selection
Based on given constraints (often timeline and/or budget focused), this exercise helps you prioritize the most impactful features for delivering value to your users, so that we can focus project resources (time, money, etc.) where they will have the most positive impact on the success of the new product.
3. User Experience Design
See User Experience Design below for additional details.
This includes your data model which outlines how different entities relate to one another within your application.
A well-designed data model is important to make your application more efficient and make any future expansion or changes easier.
5. Implementation
We will work with in an agile framework to begin implementing (coding) the system components.
This includes periodic touch points to review progress and continually reevaluate and incorporate adjustments as circumstances change and new information is learned.
6. Testing & Release
Backend testing, frontend testing, and acceptance testing (acceptance testing is where you as the client sign off on the functionality delivered in each phase).
Deployment of systems to cloud (for APIs and web applications) or submission and release in related app stores (Apple App Store/Google Play Store).
6. Maintenance and/or Handoff
Depending on your goals, we can work with you to structure a plan for ongoing maintenance and product support.
If you are at a point where you want to bring your development in-house, we are also happy to facilitate a handoff of the product to your team.
System & User Experience Design (UX)
Research & Design to build intuitive products
1. User Research & Persona Development
Who are your target users? What can you expect from them (familiarity with various technologies, education level, what type of devices they use to access the internet)? What do they care about? What are they trying to achieve? — anything that would impact how they understand, interact with, and use the system.
2. Brand Design
Depending on your needs and business stage, you may opt to use our brand and brand design services during this process. We will work with you to meet your needs whether that is logo design/redesign, brand guidelines, or both.
If you would like to utilize our branding design services, please let us know. We do not include them by default but are happy to upon request.
3. Information Architecture & User Flows
Information architecture is rooted in the understanding of human cognition and how we process information and execute on our goals
We combine this with a fundamental understanding of data science and appropriate communication of different types of information.
We will design the overall flow of information for the system based on these core sciences and our understanding of the target users.
4. Wireframing & 5. User Interface (UI) Design
What will the layout of the screens actually look like? This is closely related to information architecture.
UI Design is the design process that takes the wireframes and user flows and artistically brings them to life in a way that aligns with your brand aesthetic.
5. Prototyping, User Testing, & Iteration
Prototyping is higher fidelity, interactive wireframe that incorporates responding to user actions for the purpose of gaining feedback and learning about opportunities for improvement in the user experience and interface.
User testing is a planned and observed event where a user is asked to complete a general task or goal using a system prototype or beta build of the actual system, for the purpose of gaining feedback.
Iterate: Based on what you learn in user testing with your prototype(s), make informed decisions and revisions to your user interfaces. This can be repeated to fine tune the user experience. We recommend at least 2-3 iterations.
